You’ve probably seen the headlines.

A massive winter storm system is stretching across the country this weekend…more than 125 million people potentially affected.

Even if you’re not getting a single snowflake where you live, it still gets your attention.

Why?

Because when something big is coming, people naturally want clarity:

How bad will it be?

Will it affect me?

Do I need to prepare?

What decisions should I make now?

Uncertainty creates hesitation.
Clarity creates movement.

I see the same dynamic play out repeatedly among seasoned Christian professionals considering business coaching.

Many people love the idea of coaching.

They love the impact.
They love the flexibility.
They love the purpose.

But when it comes to income, things get foggy.

“How much can you actually make?”
“How long does it take?”
“Is this realistic or just optimistic thinking?”
“What would this look like for me personally?”

When income is vague, people stay stuck in learning mode rather than decision mode.

Here’s the truth most people don’t realize: A business coaching practice is not complicated financially when the model is clear.

If a coach serves:

5 clients at $2,000 per month → $120,000 per year

10 clients → $240,000 per year

15 clients → $360,000 per year

The math isn’t the hard part.

What is hard is:

Building the systems

Creating the marketing

Generating consistent conversations

Avoiding costly trial-and-error

Staying disciplined when momentum slows