If your goals don’t scare you, they probably won’t change your future. Safe goals feel responsible—but they quietly cap your potential.

In this video training, BJ O’Neal challenges traditional SMART goal-setting and explains why it often leads to average results and missed opportunities. He introduces the power of BHAGs—big, audacious goals that stretch your thinking, activate new neurological pathways, and unlock greater profit potential by forcing clarity, creativity, and courage.

This conversation is an invitation to rethink how you set goals, embrace discomfort, and stop aiming for what feels achievable. When goals are bold enough to stretch you, they reshape how you think, plan, and act—creating momentum that smaller goals never will.

👉 If your goals don’t make you a little uncomfortable, it may be time to dream bigger and lead bolder.